Tag Archive: Business Cards Styles

Marketing with Business Cards

Posted on December 11, 2012, by Progressive Printing Team

One of the most effective and readily available tools at any business’ disposal is their business cards.  As every business person knows, the best referral is one that is given to you by someone else.

This type of referral reinforces the confidence and basically qualifying you and your business.

A well designed business card is the most important marking tool. It’s compact, it can be visually compelling, has all your contact information, it can contain coupons, it’s low cost and it is tangible. Unlike an email, you can touch a business card, put it in your pocket and retrieve it without use of a computer.

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The Anatomy of a Great Business Card

Posted on August 15, 2012, by Progressive Printing Team

Business cards are perhaps some of the most common print advertising. They earned their popularity mostly by convenience. They are easy to carry, distribute and impress prospective clients when done right. The anatomy of a great business card lends to this success.

Business cards need not only to be informational, but they need to be great marketing as well. A great business card will effectively convey the message, demeanor and purpose of your business…. In a very small, highly portable amount of space.

Studies have shown that two thirds of people don’t look at business cards handed to them because they don’t find them engaging. While studies have shown than many do not look at the cards, over 80% say they keep them. Your business card needs to be “dressed for success”.

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